marketing technologist

Dialogue with DMNews – The Marketing Technology Disruption

I recently gave a keynote at this year’s DMNews Marketing Technology and Innovation Summit in NY around what it meant to build global marketing...
Mayur Gupta Mayur Gupta
3 min read

The History & Future of Marketing Technology

A few weeks back, I worked with the editing team at Kapost on a whitepaper on the “Future of Marketing Technology”, you can download...
Mayur Gupta Mayur Gupta
30 sec read

Rise of the Chief Marketing Technologist

A colleague of mine, part of our global marketing technology capability team recently shared this presentation with me on the “Rise of the Chief...
Mayur Gupta Mayur Gupta
31 sec read

Chiefmartec – The Marketing Technologist: Neo of the Marketing…

As published by Scott Brinker on chiefmartec.com Today, Iā€™m giving one of the opening keynotes at the Gilbane Conference, making the case for why...
Mayur Gupta Mayur Gupta
7 min read

Marketing Technology ā€“ Need for Cadence around the Chaos

Marketing Technology ā€“ Need for Cadence around the Chaos. The world of Marketing today is more complex than it has ever been with new...
Mayur Gupta Mayur Gupta
3 min read

The Uncanny CMO ā€“ CIO Big Data Fixation |…

I think if the year 2012 started with everything and everyone talking about Big Data, 2013 has started with everyone riding on the bandwagon...
Mayur Gupta Mayur Gupta
6 min read

What Makes a Marketing Technologist – Just Technology?

If there is one thing that struck a very strong chord with me in 2012, it has been the notion of MARKETING TECHNOLOGY and...
Mayur Gupta Mayur Gupta
3 min read