Customer Engagement

Digital transformation in healthcare: 5 areas of immediate growth

As published by VisionCritical Customer Experience on their blog post:   In the last few years, healthcare has been trying to join other industries...
Mayur Gupta Mayur Gupta
4 min read

Rise of the Chief Marketing Technologist – Harvard Business…

I had the privilege earlier this month to spend an hour with Laura McLellan, VP, Marketing Strategies @ Gartner and Angelia Herrin, Editor @...
Mayur Gupta Mayur Gupta
6 min read

The New CRM: Content Relationship Marketing

Advances in technology, particularly mobile, provide companies with expanding platforms to reach their target customers. Smartphones, tablets and desktop computers can extend audience reach,...
Technology Inspiration
1 min read