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Recent Posts

  • Marketing as a Growth Engine – Podcast with Erich Joachimsthaler
  • When Customer Relationship Means Growth
  • Marketing Needs Growth Planning Not Media Planning
  • The Other 85% – What Marketers Are Missing in MarTech
  • The Always-On Customer Obsessed Organization

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The Growth Machine

The Growth Machine

All Posts Under Marketing technology

June 30, 2017August 19, 20181 minute readby Mayur Gupta

The Other 85% – What Marketers Are Missing in MarTech

January 17, 2017May 14, 20176 minute readby Mayur Gupta

No Such Thing As A “CRM Campaign”

January 17, 2017August 11, 201711 minute readby Mayur Gupta

chiefmartec.com – Start 2017 with the world’s most famous chief marketing technologist

July 28, 2016March 26, 20178 minute readby Mayur Gupta

Forbes – The Act Of Convergence: How Marketing And Technology Are Connecting The Dots In Healthcare Today

May 12, 2015March 26, 20173 minute readby Mayur Gupta

Founding Principles of Enabling an Omni Channel Strategy

June 7, 2016March 26, 20176 minute readby Mayur Gupta

Inc. – Marketing Technology Growth | Piercing Through the Chaos

June 6, 2016March 26, 20176 minute readby Mayur Gupta

HealthCare Marketing Moves From Multichannel To Omnichannel

July 6, 2015May 14, 20175 minute readby Mayur Gupta

The 5 Cs of Modern Marketing in an Era of Consumer and Convergence

June 6, 2016March 26, 20175 minute readby Mayur Gupta

With Its Eye On Consumers, HealthCare Shifts From Volume To Value

June 6, 2016March 26, 20177 minute readby Mayur Gupta

Navigating The Marketing Technology Disruption

June 6, 2016June 6, 20165 minute readby Mayur Gupta

Interview with Mayur Gupta, SVP, Head of Digital – Healthgrades

June 6, 2016August 19, 20184 minute readby Mayur Gupta

AdExchanger – Consumers Spark Data-Driven Digital Transformation Within Health Care

February 28, 2016August 13, 20176 minute readby Mayur Gupta

Digital Transformation in Healthcare – CDOClub

February 23, 2016March 26, 201711 minute readby Mayur Gupta

A Dialogue with Scott Brinker – Marketing technology? Digital? It should be #HumanFirst

February 23, 2016February 23, 20168 minute readby Mayur Gupta

How marketing technology could transform healthcare

May 11, 2015March 26, 20175 minute readby Mayur Gupta

Navigating Through the DMP Outburst – Enabling The Omni-Channel Vision

October 5, 2015October 5, 20155 minute readby Mayur Gupta

SocialMediaToday – My Dialogue with Drew Neisser

July 5, 2015July 5, 20156 minute readby Mayur Gupta

VentureBeat – The right data management platform for an omni-channel view of your customers

October 6, 2015October 6, 20157 minute readby Mayur Gupta

Huffington Post – The 5 Cs of Digital Marketing

June 2, 2015June 2, 20153 minute readby Mayur Gupta

Financial Times – Kimberly-Clark competition helps to boost online engagement

April 21, 2015April 21, 20153 minute readby Mayur Gupta

Is Paid the New Television & Broadcast Investment Haven

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