The Growth Machine

e-commerce

Globalization – Marketing’s Toughest Challenge

What is marketing’s biggest challenge? I am sure 9 out of 10 answers to that question would refer to technologies, big data or the...
Mayur Gupta
Jun 23, 2014 1 min read

Managing the Madness – The Marketing Technology Explosion

Managing the Madness – The Marketing Technology Explosion If you are a marketer or a technologist or both, I am sure you have by...
Mayur Gupta
Jan 18, 2014 1 min read

SiteCore Acquires CommerceServer – From Technology Fragmentation to Consolidation

From technology fragmentation to consolidation The recent (2 days ago to be precise) acquisition of CommerceServer.net (a leading eCommerce platform) by SiteCore (a leading...
Mayur Gupta
Nov 22, 2013 1 min read

The Technology Dilemma – What Fuels your eStore Experience!!!

What Fuels your eStore Experience!!! If you are a retailer or a brand that is trying to get into the business of selling product(s)...
Mayur Gupta
Nov 14, 2013 5 min read

Digital Asset Management – Operations to Innovation!!!

When the Henry Stewart Events team (organizers of the Digital Asset Management conference across the globe) asked me to speak at the Chicago event,...
Mayur Gupta
Oct 10, 2013 1 min read

Future of TV & Online Video – Converging Pathways

Future of TV & Online Video – The Ever Converging Pathways Towards Sales With so much focus on smartphones and tablets, it is common...
Mayur Gupta
Sep 12, 2013 1 min read

Marketing Technology – Need for Cadence around the Chaos

Marketing Technology – Need for Cadence around the Chaos. The world of Marketing today is more complex than it has ever been with new...
Mayur Gupta
Aug 26, 2013 3 min read

Can online video drive sales?

Can online video drive sales? In a recent conversation with Adam Burns, chief editor @ MeetTheBoss.TV I shared my thoughts on why and how...
Mayur Gupta
Jul 8, 2013 6 min read

Globalization – Marketing’s Biggest Challenge?

Globalization – Marketing’s Biggest Challenge? A great question to ask and I can bet you that 9 out of 10 answers would be around...
Mayur Gupta
Jul 1, 2013 7 min read

What Happens in an Internet Minute [Infographic]

This week’s infographic What happens in an Internet minute is brought to you by Intel via Tim Peter.What makes this infographic interesting for ecommerce...
Mayur Gupta
May 24, 2013 47 sec read

OmniChannel Experience leading to OmniChannel Loyalty [Infographic]

Is it fair to say that an Omni Channel Experience will lead to an Omni Channel Loyalty? I came across this interesting on...
Mayur Gupta
Apr 24, 2013 1 min read

The Ecommerce Boom in China [Infographic]

2013 is predicted to be the year that ecommerce in China exceeds the US. According to the Alibaba Group, which owns the nation’s most...
Original Author
Mar 25, 2013 16 sec read

Are You Ignoring Big INSIGHT in Lieu of BIG…

Are You Ignoring Big INSIGHT in lieu of BigData? A question that every CMO should ask before letting free the troops to conquer the...
Mayur Gupta
Feb 8, 2013 1 min read

Evolving Impact of Tablets on eCommerce – Consumer Behavior…

This week’s infographic is courtesy of ShopPad, looking at some stats on tablet shopping behavior over the holiday season.Click to enlargeHighlights:Tablet conversions were highest...
Original Author
Feb 8, 2013 1 min read

10 Online Retail Lessons Learned at Least 10 Times,…

I love my job. It's been a frenzied year so far and with many e-commerce teams about to hunker down for the holiday crunch,...
Original Author
Feb 8, 2013 4 min read

Time for mOS – Marketing Operating System aka iOS?…

I have been wanting to write up something on what I expect as the ultimate point for Marketing Automation & Innovation but I just...
Mayur Gupta
Dec 22, 2012 3 min read

The Ecommerce Guide to Big Data [Infographic]

“Big Data” has been touted as the next “big thing” in ecommerce. But according to research by Edgell Knowledge Network, only 47% of retailers...
Original Author
Dec 10, 2012 41 sec read

Omni-Channel Retail: A Term So Confusing, Even Those Doing…

In the late 1990's, I remember attending an e-commerce trade show and laughing with a group of colleagues about rapid rise of the term...
Original Author
Dec 10, 2012 4 min read

Global Mobile Commerce Trends [Infographic]

This week’s infographic looks at global trends in mobile commerce for smartphones and tablets. Mobify analyzed 200 million visitors to mobile commerce sites.Click to...
Original Author
Dec 4, 2012 39 sec read

Buyer Behavior Helps B2B Marketers Guide The Buyer’s Journey

Originally published by: Forrester | on 2012-10-04 13:28:20 by Lori Wizdo Today’s buyers control their journey through the buying cycle much more than today’s...
Technology Inspiration
Oct 21, 2012 2 min read

eCommerce vs Digital Landscape OR eCommerce Within Digital Landscape?

In an ever evolving and highly complex digital landscape, nothing is a simple straight line let alone the consumer journey or even the consumer’s...
Mayur Gupta
Oct 8, 2012 5 min read
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